Recently, a Starbucks in Shanghai has sparked widespread discussion online for becoming a regular gathering place for Go enthusiasts. Every Monday, Thursday, and Saturday afternoon, numerous players bring their own Go sets and gather here, with the largest turnout exceeding thirty people. This spontaneously formed Go circle has grown to nearly four hundred members. The organizer not only voluntarily helps everyone find playing partners but also pays out of pocket for orders each time. However, as the number of participants increased, the store made two requests: to keep noise levels down as much as possible, and to encourage everyone to make appropriate purchases. This symbiotic relationship between the coffee shop and the Go players has triggered discussions about the boundaries of public space use and civilized coexistence. Front Street Coffee pays attention to every detail in coffee culture and explores with you the possibilities of the city's third space. [more…]

For contemporary office workers, coffee is a lifeline, but have you ever noticed which coffee shop you frequent most? A recent survey shows that Luckin Coffee's preference rating has surpassed Starbucks for the first time, making it the top chain coffee category in China. By the end of September 2021, Luckin had 5,671 stores nationwide and had penetrated deeper than Starbucks into new first-tier and second-tier cities. Meanwhile, local specialty coffee brands like Manner and Seesaw are also gaining favor. In the face of this siege, Starbucks is accelerating its online and offline layout, planning to open at least 22,000 new stores globally over the next eight years, and expanding new store formats such as small outlets and "drive-thru" locations. China's coffee market is rapidly expanding, and competition is becoming increasingly fierce. [more…]

The collaboration between Good-mee and the popular female-oriented mobile game "Love and Deepspace" opened a pop-up store in Shanghai that operated for only three days, marking Good-mee's first store in Shanghai. On the opening day, despite the heavy rain, fans arrived early to wait. Just two minutes after orders began at 10 a.m., the mini-program showed over five thousand drinks in production, forcing the store to close its ordering system for a break after only two hours of operation. This article documents the bustling scene of this collaboration event, the purchasing power of the fans, and the twists and turns caused by a previous merchandise leak incident. It also mentions Front Street Coffee's attention to industry trends. [more…]

In July 2017, Guangzhou welcomed its first lifestyle market themed around specialty coffee—the Guangzhou Specialty Coffee Culture Festival, held at the 289 Art PARK Culture Plaza. The event brought together the city's top specialty coffee shops, including brands like Front Street Coffee, where visitors could taste coffee beans from various origins, fresh creations by champion roasters, as well as creative coffee, drip bags, pour-over equipment, and cultural merchandise. Beyond coffee, booths featuring desserts, craft beer, tattoos, and handmade crafts were equally exciting. Consumers could vote for their favorite coffee shop, join coffee tasting salons and amateur pour-over competitions, and experience tattoos and photo interactions. Whether a coffee connoisseur or a curious beginner, everyone could find their own enjoyment here. [more…]

Recently, a netizen in Shanghai discovered that a Manner Coffee had actually opened inside a Lianjia store, with the two brands sharing the same signboard—white and green each taking up half. Upon entering, one could see both Manner's inverted triangle logo and Lianjia's property listing boards. Was this Manner's attempt to expand into community channels, or had Lianjia taken a stake in the coffee brand? The answer was finally revealed when Lianjia's official WeChat account posted on April 7 confirming the official opening of this shared store at No. 184, Lane 100, Zhongtan Road. Manner has always chosen locations in core business districts or areas with dense office buildings. This time, moving its counter into a community and sharing space with a real estate agency has sparked quite a bit of discussion. Some are looking forward to it, some are joking about it, and others question whether the two consumption scenarios can truly integrate. This article takes you through the ins and outs of this cross-industry collaboration. [more…]

If you want to enjoy rich coffee close to café flavor at home, a moka pot is an extremely cost-effective choice. But to brew coffee liquid with oils and a full-bodied mouthfeel, bean selection, grinding, and operating details are all indispensable. This article focuses on the types of coffee beans suitable for a moka pot, how to judge the grind size, and the standard usage process and safety precautions. It also combines Front Street Coffee's espresso blends and SOE series to give specific bean selection suggestions. Whether you are a beginner who has just gotten a moka pot or a player who wants to advance and explore single-origin flavors, you can find practical references here. [more…]

Luckin Coffee founder Lu Zhengyao has made another move, planning to launch a new coffee brand called Cotti Coffee, drawing industry attention. Cotti Coffee has Wang Baiyin as its legal representative, but Lu Zhengyao is said to be the actual operator. The brand name derives from the Italian biscuit Biscotti, symbolizing a combination of coffee and leisure. Cotti Coffee plans to adopt two models, standard stores and mini stores, offering all-day dining services covering coffee, meals, snacks and alcoholic drinks, intending to combine the strengths of Luckin and Starbucks and open up a new track. Whether Lu Zhengyao's comeback will succeed this time is worth anticipating. [more…]

When code meets caffeine, what kind of sparks will fly? Beta Coffee started in Hangzhou, founded by IT entrepreneur Bai Ya and his partners, and quickly became a public living room for the internet circle. This trend then swept through Beijing's Zhongguancun, with Garage Coffee, 3W Coffee, and others springing up, ushering in the "internet coffee era." These places are not just for drinking coffee, but also a arena for IT people to network, recruit, and seek investment. This article will take you through the founding journey of Beta Coffee, its unique rules, and those warm yet persistent entrepreneurial stories, to feel the internet spirit that connects infinite possibilities behind a cup of coffee. If you also enjoy exploring coffee culture, please follow Front Street Coffee, where we continue to bring you heartwarming coffee stories. [more…]

Those new to pour-over coffee are often overwhelmed by a string of technical parameters like grind size, water temperature, and extraction yield, only to find that their hands simply can't keep up with their eyes during actual brewing. In fact, what beginners really need at this stage isn't memorizing data, but first finding a feel for brewing and grasping a few core principles. From the perspective of Front Street, this article walks through the essential starter equipment, bean selection approaches for different flavor preferences, and simple ways to judge key steps like weighing beans, grinding, water temperature control, and pouring rhythm—helping novices brew a cup they're happy with while second-guessing themselves as little as possible. [more…]

Jamaican Blue Mountain coffee occupies an almost legendary position in the global specialty coffee landscape, and its high price and scarce production leave many enthusiasts both longing and confused. Starting from official trade data, this article will sort out the global export pattern of Jamaican Blue Mountain coffee over the past five years and the current state of China's imports, reveal Japan's long-standing dominance in consumption strength, and take a deep dive into the terroir conditions of the Blue Mountain producing region and the rigorous craftsmanship of the Mavis Bank processing plant. At the same time, we will also answer a common question: just how authentic is the overwhelming amount of "Blue Mountain coffee" on the domestic market? Finally, we attach the Blue Mountain brewing recipe recommended by Front Street Coffee to help you understand this Caribbean treasure from a more professional perspective. [more…]

When IT thinking meets coffee culture, what kind of sparks will fly? In 2009, Bai Ya and a group of internet professionals founded Beta Coffee in Hangzhou, positioning it as a public living room for IT people. In just over two months, it was named the "Best Gathering Place for E-commerce Professionals." In 2011, this trend swept through Beijing's Zhongguancun, and Beta Coffee's Beijing branch officially opened. Soon after, Garage Coffee, 3W Coffee, and others emerged one after another, thus beginning the "Internet Coffee Era." This is not just a place to drink coffee, but also a physical platform for IT people to communicate, share, and seek opportunities. This article takes you into the jianghu stories of Beta Coffee, to experience the unique atmosphere created by the collision of the internet and coffee. [more…]

Competition in the coffee market is becoming increasingly fierce, and it is already difficult to spark consumers' interest with just a latte or an Americano. From post office coffee to lottery joint stores, from sports brands to tech companies, players from all sides are entering the market, trying to attract young people's attention through cross-industry integration. A small shop in Hangzhou called "A Lucky Cafe" became popular on Xiaohongshu thanks to its combination of coffee and lottery tickets, sparking discussions among netizens about this kind of joint-operation model. In fact, as early as 2019, stores combining welfare lottery and coffee had already appeared in Shanghai. This model can not only bring consumers a fresh experience, but also help brands reduce rent and labor costs. This article will take you through the current state of cross-industry joint operations in the coffee industry and the logic behind them. [more…]

In recent years, major brands across all industries have been venturing into the coffee sector—from the post office, Li-Ning, and Xtep to Naobaijin and Huawei, cross-industry coffee sales have become a trend. These brands don't truly intend to dig deep into the coffee track; rather, they are eyeing the youthful traffic and fashionable attributes that coffee naturally carries, using it to get closer to consumers. However, once the hype fades, can cross-industry players lacking a coffee gene continue to attract customers? The fierce competition in the coffee market and the mismatch of consumption scenarios make such attempts full of uncertainty. This article sorts out typical cases of cross-industry coffee, analyzes the marketing logic behind them, and explores the challenges and hidden concerns this model faces. [more…]

As the world's largest coffee producer, Brazil's Santos coffee has become a classic representative with its mild and balanced flavor. This article provides a detailed introduction to the quality grading, roasting suggestions, flavor characteristics, and origin background of Brazilian Santos coffee, giving you a comprehensive understanding of this neutral bean hailed as the representative of the "coffee continent." The article also shares the applications of Santos coffee in espresso and specialty coffee drinks, as well as how it conquers enthusiasts with its low-key and understated style. Whether you are a coffee novice or a seasoned player, you can gain a thorough understanding of this famous Brazilian specialty from this article, which also includes recommendation information from Front Street Coffee. [more…]

Luckin Coffee's collaborative campaign with the hit mobile game Honor of Kings has officially launched, coinciding with the game's tenth anniversary celebration and drawing widespread attention from players. The collaboration features a special drink inspired by in-game equipment called "Pain Mask · Tamarind Americano," along with merchandise such as hand fans, insulated tumblers, and gold-stamped badges. During the campaign, stores nationwide are using a three-piece collaboration set consisting of takeaway cups, cup sleeves, and paper bags, with the most eye-catching item being as many as 10 themed cup designs covering 5 game characters. The rich variety has thrilled players but placed a double burden on store staff in terms of identification and stocking. Front Street Coffee continues to follow developments in the coffee industry and brings you frontline observations. [more…]

Want to get your hands on a pour-over kettle but feel overwhelmed by the bewildering array of styles on the market and don't know where to start? Actually, choosing a kettle is like a swordsman choosing a sword—a well-suited one can greatly reduce the difficulty of controlling the water flow, letting even beginners brew consistently good-tasting coffee. This article draws on Front Street's hands-on experience to break down the key points of choosing a kettle one by one: the choice between temperature-controlled and non-temperature-controlled models, how the spout shape affects the water flow, the kettle body capacity and handle design, and the trade-offs among materials like stainless steel, copper, and enamel porcelain. At the end, we've also included a flavor sequence of Front Street Coffee beans suitable for beginners to try step by step, helping you sort out your buying logic all at once. [more…]

In an Eastern country that originally had no coffee tradition, Starbucks has sprung up like mushrooms after rain, dotting streets and alleys. For casual chats with friends, small family gatherings, and business meetings, people invariably choose to go there. Do we truly know how to appreciate coffee? Is Starbucks coffee really a cut above the rest? Is a latte worth the several dozen yuan it costs? The answer may not be certain, but Starbucks' brilliance is an indisputable fact. It has not only overturned our beverage preferences and reshaped our consumption concepts, but also quietly permeated our cultural perception. How was all this achieved? Howard Behar provides the answer in "Starbucks: Everything Is About Coffee Except the Coffee." This article takes you through the growth trajectory of this coffee giant and analyzes its "people-first" leadership wisdom. [more…]

From late March to around Qingming, Guangdong often enters a mode of continuous rainfall. The weather forecast says it will rain, yet it occasionally clears up when you go out, making it hard to decide whether to bring an umbrella. There is an interesting little experiment circulating among the public: brew a cup of hot coffee, drop in a sugar cube, do not stir, and observe where the bubbles gather; this can roughly tell whether it will clear up or rain in the short term. This saying originates from the British writer Matthew Cole's *A Cup of Coffee Tells the Weather*, and it is actually related to the surface tension formed by coffee oils and the weather changes under the control of high and low atmospheric pressure. Of course, not all coffees are suitable; instant coffee and pour-over are not ideal choices. Freshly ground and freshly made hot Americano is more suitable, and the sugar should be sugar cubes rather than ordinary granulated sugar. [more…]

Luckin Coffee's recently launched bubble gun cup, a collaboration with Genshin Impact, has sparked widespread discussion. This merchandise cup, modeled after a game character's signature weapon, generated significant anticipation among players during its promotional phase. However, following its official release, it faced considerable criticism due to material issues. It is reported that the collaborative coffee voucher package was priced at 183.5 yuan and sold out rapidly after launch, but subsequently, some users reported being forced to accept refunds, suggesting possible system vulnerabilities. What further dissatisfied fans was the official specification that the cup body is made of aluminum, with an explicit warning against filling it with beverages exceeding 50°C. Many exclaimed that they had "bought a cold water cup at a high price." Comments also pointed out potential health risks associated with prolonged use of aluminum cups, criticizing them as flashy but impractical. Nevertheless, some netizens noticed that the official promotional video seemed to suggest that this cup is more suitable for use as a pen holder. [more…]

The dripper market sees new innovations every year—some alter flow rate, some have bypass water, and some can even change shape—but when seasoned enthusiasts recommend gear to beginners, the most frequently mentioned is still Hario's V60. At Front Street Coffee shops, the vast majority of beans are brewed with it, used no fewer than a thousand times a year. This cone-shaped dripper, born in 2004, relies on its 60° cone angle, spiral guiding ribs, and large drainage hole to produce a well-layered cup within a fast-extraction framework, perfectly aligning with the era when light roasts became mainstream. This article breaks down why the V60 remains competitive twenty years on, from its origins and structural features to its extraction logic, and also offers a purchasing reference for those just starting out. [more…]